Maxlion

Maxlion Impresses at 140th Canton Fair with Off-Road Forklifts & Lithium Products

Maxlion 2026-10-28

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From October 15 to 19, Phase I of the 140th Canton Fair was held in Guangzhou under the theme "Advanced Manufacturing." Maxlion presented its lithium-powered forklifts and internal combustion off-road forklifts, drawing many new and returning customers. The team highlighted product performance, structural design, and application capabilities across different operating conditions.

 This marked the company's first time exhibiting an off-road forklift at the Canton Fair. Long focused on the specialized forklift segment, Maxlion is one of the earlier domestic manufacturers to introduce off-road forklifts, which are designed for unpaved surfaces and see steady demand in mining, construction, and farming.

 The fair strengthened existing partnerships, connected Maxlion with new customers from emerging markets, and further enhanced its brand visibility overseas.


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Upcoming: Maxlion to Exhibit at bauma CHINA 2026

From November 24 to 27, Maxlion will exhibit at bauma CHINA 2026 in Shanghai. This edition adopts a "one exhibition, two venues" format for the first time, spanning 400,000 square meters with nearly 4,000 exhibitors expected.

Maxlion will be at Booth 557, Hall E1 (indoor), New International Expo Centre. The team is actively preparing and has launched global customer invitations.

We sincerely invite all partners and customers to visit our booth for product demonstrations and business discussions.


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🎁 💰10% Off Lithium Off-Road Forklifts — Q4 Promo

Maxlion's Q4 Season Promotion is now live. From now until December 31, customers can enjoy a 10% discount on Maxlion lithium-powered off-road forklifts, applicable to orders placed between October 1 and December 31, 2026.

Maxlion lithium-powered off-road forklifts deliver outstanding off-road performance, low maintenance costs, and a long service life. They are well suited to construction sites, farms, and demanding, uneven operating conditions, making them an ideal alternative to conventional internal combustion off-road forklifts.

For full promotion terms, please email info@maxlion.net or contact your dedicated sales representative directly.


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🌍Maxlion Europe Sales Visit Campaign

To get closer to the European market and better understand customer needs, the Maxlion sales team conducted a 10-day on-site visit across several key European countries and regions in September. The trip covered existing customer sites, potential prospects, and key channel partners, with face-to-face exchanges and in-depth discussions that provided a comprehensive picture of market dynamics and laid a solid foundation for future business development.

 During the visit, the team went into existing customers' end-use scenarios to see how our products perform in real operating conditions, gathering first-hand feedback on product performance, adaptability, and service experience. This provided clear direction for future product iteration and localization of services. For potential customers who had been in long-term contact but had not yet placed orders, the team worked to identify the core reasons behind their hesitation—covering delivery lead times, technical fit, commercial terms, and other dimensions—and responded to their concerns on the spot with tailored solutions, effectively advancing the conversion of several projects.

 Notably, the company's brand promotion investment in the European market over the past two years is beginning to pay off. During the visits, several previously hesitant customers explicitly stated that through industry exhibitions, technical exchanges, and word-of-mouth, they have developed a stable understanding of and strong confidence in our product quality. Brand equity is now translating into trust and bargaining confidence in customer discussions.

 This European visit was both a market survey and an opportunity to strengthen relationships and convey confidence. The sales team will continue to turn frontline insights into concrete actions—optimizing services based on end-user feedback and developing tailored solutions around customer pain points—driving the European market from "deepening layout" toward "scaled output."


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🥮Festive Meal Ahead of Mid-Autumn Festival

Ahead of the Mid-Autumn Festival, the company's new canteen officially opened after its trial run, raising the meal budget from RMB 20 to RMB 40 per person and specially preparing high-protein dishes such as beef and oysters, allowing employees to enjoy the festive atmosphere and the company's care ahead of the holiday.

 The new canteen further improves dining conditions and helps everyone stay energized and productive at work.